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<channel>
	<title>Amplify's Amplog &#187; 2008 &#187; July</title>
	<atom:link href="http://amplify.amplify.com/2008/07/feed" rel="self" type="application/rss+xml" />
	<link>http://amplify.amplify.com</link>
	<description>A look inside what the Amplify team is reading</description>
	<pubDate>Tue, 19 Jan 2010 12:48:39 +0000</pubDate>
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	<language>en</language>
			<item>
		<title>Socialmedian: Personalize Your News Filter</title>
		<link>http://amplify.amplify.com/2008/07/31/socialmedian-personalize-your-news-filter/</link>
		<comments>http://amplify.amplify.com/2008/07/31/socialmedian-personalize-your-news-filter/#comments</comments>
		<pubDate>Thu, 31 Jul 2008 14:40:36 +0000</pubDate>
		<dc:creator>Dave Grossman</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[business strategy]]></category>

		<category><![CDATA[Competitors]]></category>

		<category><![CDATA[Social News]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/31/socialmedian-personalize-your-news-filter/</guid>
		<description><![CDATA[Clipped from www.readwriteweb.com:social news network Socialmedian is now open and available in a public betaThe foundation of Socialmedian is its user created &#8216;news networksUsers can add links to these networks, but Socialmedian also automatically suggests stories based on keywords users can add when creating a new networkThis is a very smart idea, as it allows [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:63E17398-0F00-4925-AFE2-5F6EECB3ABAA:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php" href="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">www.readwriteweb.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">social news network <a href="http://socialmedian.com">Socialmedian</a> is now open and available in a public beta</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">The foundation of Socialmedian is its user created &#8216;news networks</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">Users can add links to these networks, but Socialmedian also automatically suggests stories based on keywords users can add when creating a new network</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">This is a very smart idea, as it allows even small networks to have a constant stream of updated news</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">To share items on the site, users can either use a bookmarklet or &#8216;clip&#8217; any story already on Socialmedian and share it on another network</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">Users can, for example, vote on the ranking of the keywords and sources that are used to seed the networks</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">its personalized networks and extensive social networking features set it apart from most of its competitors</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">Socialmedian is a very nicely designed social news network with a feature set far too extensive to cover in this short post</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">almost everything on the site feels very well thought out<div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php">www.readwriteweb.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> Heads up on this new entry in the social news space. Not necessarily a direct competitor, but their positioning overlaps - and if they are working on an enterprise plan than we could run into them down the line. From the tech side, they have a bookmarklet and use the &#8220;clip&#8221; terminology. Also, i like that they serve up related content based on key words input when a user sets up a new network&#8230;simple, but effective. </p></div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/31/socialmedian-personalize-your-news-filter/feed/</wfw:commentRss>
	<amplify:clipsource>http://www.readwriteweb.com/archives/socialmedian_launches_open_bet.php</amplify:clipsource>
<amplify:clipsourceshort>www.readwriteweb.com</amplify:clipsourceshort>
	</item>
		<item>
		<title>Why Google hasn&#8217;t bought Digg</title>
		<link>http://amplify.amplify.com/2008/07/27/why-google-hasnt-bought-digg/</link>
		<comments>http://amplify.amplify.com/2008/07/27/why-google-hasnt-bought-digg/#comments</comments>
		<pubDate>Sun, 27 Jul 2008 22:17:46 +0000</pubDate>
		<dc:creator>Mike Baumwoll</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Digg]]></category>

		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/27/why-google-hasnt-bought-digg/</guid>
		<description><![CDATA[Clipped from www.alleyinsider.com:The price is wrong.Digg is truly the most useless of the big Web 2.0 sites. It won’t make you money and it can’t make money. Its early investors and founder will make money, and if they pull off a sale, management and the founders will have done their job.The latest rumor is Google [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:45EA7AE7-DFB0-4088-A1CC-5F5CB3AC551D:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg" href="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg">www.alleyinsider.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg"><p><img height="198" width="299" border="0" alt="howard-cash.jpg" src="http://static.10gen.com/www.alleyinsider.com/~~/f?id=488bdc6614b9b9420047e360&amp;maxX=299&amp;maxY=198" class="float_right" />The price is wrong.</p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg"><p>Digg is truly the most useless of the big Web 2.0 sites. It won’t make you money and it can’t make money. Its early investors and founder will make money, and if they pull off a sale, management and the founders will have done their job.</p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg"><p>The <a href="http://www.alleyinsider.com/2008/7/third-time-the-charm-google-reportedly-buying-digg-again-goog-">latest rumor is Google</a> buying Digg for $200 million.  That would imply that Google (GOOG) needs traffic from the lunatic fringe.  They don’t.</p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg"><p>So far, the media companies have not liked what they see, be it price and/or opportunity.  No surprise to me.</p><div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg">www.alleyinsider.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/27/why-google-hasnt-bought-digg/feed/</wfw:commentRss>
	<amplify:clipsource>http://www.alleyinsider.com/2008/7/why-google-isnt-spending-200-million-on-digg</amplify:clipsource>
<amplify:clipsourceshort>www.alleyinsider.com</amplify:clipsourceshort>
	</item>
		<item>
		<title>&#8220;Web slices&#8221; in IE8?</title>
		<link>http://amplify.amplify.com/2008/07/25/web-slices-in-ie8/</link>
		<comments>http://amplify.amplify.com/2008/07/25/web-slices-in-ie8/#comments</comments>
		<pubDate>Fri, 25 Jul 2008 04:47:59 +0000</pubDate>
		<dc:creator>Eric Skiff</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[IE]]></category>

		<category><![CDATA[IE8]]></category>

		<category><![CDATA[microsoft]]></category>

		<category><![CDATA[web slices]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/25/web-slices-in-ie8/</guid>
		<description><![CDATA[Clipped from news.cnet.com:
Microsoft also said that the first beta of the browser, intended for developers, will be available after today&#8217;s keynote.
One of the new features, WebSlices, allow users to break a Web site into parts and only get updates from the part they want. 
In IE 8 users can subscribe to parts of Web page,&#8221; [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:B60A9517-1FC7-4F08-A4B0-D4A00941A597:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://news.cnet.com/8301-13860_3-9886426-56.html" href="http://news.cnet.com/8301-13860_3-9886426-56.html">news.cnet.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://news.cnet.com/8301-13860_3-9886426-56.html"><p>
Microsoft also said that the first beta of the browser, intended for developers, will be available after today&#8217;s keynote.</p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://news.cnet.com/8301-13860_3-9886426-56.html"><p>
One of the new features, WebSlices, allow users to break a Web site into parts and only get updates from the part they want. </p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://news.cnet.com/8301-13860_3-9886426-56.html"><p>
In IE 8 users can subscribe to parts of Web page,&#8221; Hachamovitch said. He showed an <a href="http://ie8.ebay.com/" class="external-link">example in IE 8</a> where users can use Web slices to subscribe to a single eBay auction. </p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://news.cnet.com/8301-13860_3-9886426-56.html"><p>
Apple has its own Web-clipping subscription method that is part of Mac OS X.</p><div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://news.cnet.com/8301-13860_3-9886426-56.html">news.cnet.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> Interesting - we should probably take a look at this beta and understand how this relates to our current technology and the old amplify. </p></div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/25/web-slices-in-ie8/feed/</wfw:commentRss>
	<amplify:clipsource>http://news.cnet.com/8301-13860_3-9886426-56.html</amplify:clipsource>
<amplify:clipsourceshort>news.cnet.com</amplify:clipsourceshort>
	</item>
		<item>
		<title>Great Review of Clipmarks for Firefox</title>
		<link>http://amplify.amplify.com/2008/07/24/great-review-of-clipmarks-for-firefox/</link>
		<comments>http://amplify.amplify.com/2008/07/24/great-review-of-clipmarks-for-firefox/#comments</comments>
		<pubDate>Thu, 24 Jul 2008 21:35:25 +0000</pubDate>
		<dc:creator>Dave Grossman</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[browser extensions]]></category>

		<category><![CDATA[clipmarks]]></category>

		<category><![CDATA[Firefox]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/24/great-review-of-clipmarks-for-firefox/</guid>
		<description><![CDATA[Clipped from www.fmtech.co.za:So, as promised last week, I’d like to list some of what I regard as the best Firefox add-onsthere are thousands of extensions and themes available and so this is a highly selective listHere are my must-have Firefox additions:* Clipmarks: A handy extension for people who need to capture information from the Web. [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:B24C9225-66E5-46B3-BB67-D12726A4AEB2:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://www.fmtech.co.za/?p=10246" href="http://www.fmtech.co.za/?p=10246">www.fmtech.co.za</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://www.fmtech.co.za/?p=10246">So, as promised last week, I’d like to list some of what I regard as the best Firefox add-ons</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.fmtech.co.za/?p=10246">there are thousands of extensions and themes available and so this is a highly selective list</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.fmtech.co.za/?p=10246"><p>Here are my must-have Firefox additions:</p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://www.fmtech.co.za/?p=10246"><p>* Clipmarks: A handy extension for people who need to capture information from the Web. It lets you capture exactly what you want others to see (text, images of video). Clips are saved on clipmarks.com and can be easily syndicated to Twitter, Facebook and other sites and they are available from any computer with an Internet connection.</p><div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://www.fmtech.co.za/?p=10246">www.fmtech.co.za</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> Nice write up from a South African Tech blog akin to Techcrunch. Check out the story for the full list of recommended companies&#8217; extensions<br /><br />Lets see if we get a spike from S. Africa <img src="http://clipmarks.com/images/icons/smilies/wink.gif" alt="" /> </p></div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/24/great-review-of-clipmarks-for-firefox/feed/</wfw:commentRss>
	<amplify:clipsource>http://www.fmtech.co.za/?p=10246</amplify:clipsource>
<amplify:clipsourceshort>www.fmtech.co.za</amplify:clipsourceshort>
	</item>
		<item>
		<title>Google&#8217;s wikipedia&#8230;Adsense as incentive</title>
		<link>http://amplify.amplify.com/2008/07/23/googles-wikipediaadsense-as-incentive/</link>
		<comments>http://amplify.amplify.com/2008/07/23/googles-wikipediaadsense-as-incentive/#comments</comments>
		<pubDate>Wed, 23 Jul 2008 20:04:05 +0000</pubDate>
		<dc:creator>Mike Baumwoll</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Adsense]]></category>

		<category><![CDATA[google]]></category>

		<category><![CDATA[Knol]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/23/googles-wikipediaadsense-as-incentive/</guid>
		<description><![CDATA[

Clipped from www.techcrunch.com:


Today Google has launched Knol, its Wikipedia alternative that holds authors accountable for the articles they write.  Each article is created by a team of authors who receive attribution, and are allowed to take part in a rev-share for AdSense ads on their page.  Other users can submit changes, but they [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:B6D36D38-80AF-4694-AA29-A3D1A8361BA3:0 CLIPMARKS.COM -->
<div class="CM_CTB_Content_Wrap">
<div class="CM_CTB_Source_First">Clipped from <a title="http://www.techcrunch.com/2008/07/23/googles-knol-the-monetizable-wikipedia/" href="http://www.techcrunch.com/2008/07/23/googles-knol-the-monetizable-wikipedia/">www.techcrunch.com</a>:</div>
<blockquote class="CM_CTB_Content_Item">

Today Google has <a href="http://www.techmeme.com/080723/p71#a080723p71">launched<img class="snap_preview_icon" src="http://i.ixnp.com/images/v3.39.1/t.gif" alt="" /></a> <a href="http://knol.google.com/k#">Knol<img class="snap_preview_icon" src="http://i.ixnp.com/images/v3.39.1/t.gif" alt="" /></a>, its Wikipedia alternative that holds authors accountable for the articles they write.  Each article is created by a team of authors who receive attribution, and are allowed to take part in a rev-share for AdSense ads on their page.  Other users can submit changes, but they have to be approved by the article’s original authors before they go live on the site (it’s basically a moderated Wikipedia).</blockquote>
<blockquote class="CM_CTB_Content_Item">The big news here is that by assigning ownership and allowing authors to include AdSense ads on their articles, Google is effectively offering a monetary incentive to create good content.</blockquote>
<blockquote class="CM_CTB_Content_Item">

Wikipedia works well because it’s almost like a charitable organization.  Everyone contributes what they can in the hopes of furthering the world’s knowledge.  Knol’s community will likely be far more concerned with earning money than the general welfare, which may hurt both its credibility and the amount of participation it sees from the community.
<div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://www.techcrunch.com/2008/07/23/googles-knol-the-monetizable-wikipedia/">www.techcrunch.com</a></span></div></blockquote>
</div>
</div>
<div class="CM_CTB_Content_Bottom"></div>
<div class="CM_CTB_Post_Text">

Adsense could serve as incentive for an even higher quality of clipping. Not to mention a source of cash for those clippers who might be getting tired of clipping.

Clip. Learn. Make some cash.

</div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/23/googles-wikipediaadsense-as-incentive/feed/</wfw:commentRss>
	<amplify:clipsource>http://www.techcrunch.com/2008/07/23/googles-knol-the-monetizable-wikipedia/</amplify:clipsource>
<amplify:clipsourceshort>www.techcrunch.com</amplify:clipsourceshort>
	</item>
		<item>
		<title>Digg close to deal with NYT or Wash Post</title>
		<link>http://amplify.amplify.com/2008/07/23/digg-close-to-deal-with-nyt-or-wash-post-2/</link>
		<comments>http://amplify.amplify.com/2008/07/23/digg-close-to-deal-with-nyt-or-wash-post-2/#comments</comments>
		<pubDate>Wed, 23 Jul 2008 14:23:44 +0000</pubDate>
		<dc:creator>Dave Grossman</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Digg]]></category>

		<category><![CDATA[Media]]></category>

		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/23/digg-close-to-deal-with-nyt-or-wash-post-2/</guid>
		<description><![CDATA[Clipped from dealbook.blogs.nytimes.com:Digg, a popular news site where readers rank stories, was the subject of renewed takeover rumors on Wednesday, as the Valleywag blog, citing anonymous sources, said a “major media player” was close to acquiring it for $300 million to $400 million.The report said that neither Microsoft, Yahoo nor Google  were in the [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:2F62FA0F-E45D-4BD3-9C16-4510ADA0DE88:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/" href="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/">dealbook.blogs.nytimes.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/"><strong>Digg</strong>, a popular news site where readers rank stories, was the subject of renewed takeover rumors on Wednesday, as the Valleywag blog, citing anonymous sources, said a “major media player” was close to acquiring it for $300 million to $400 million.</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/">The report said that neither <strong>Microsoft</strong>, <strong>Yahoo</strong> nor <strong>Google </strong> were in the running for the site, which recently signed a $100 million advertising deal with Microsoft.</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/">Valleywag cited <strong>The New York Times Company</strong> and the <strong>Washington Post Company </strong>as possible suitors.</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/"><p>CNET News.com noted that social news and bookmarking sites have indeed proven to be hotter buys for media companies rather than technology companies, with <strong>Conde Nast</strong>’s acquisition of <strong>Reddit</strong> a year ago and <strong>Forbes</strong>‘ very recent purchase of <strong>Clipmarks</strong>.</p><div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/">dealbook.blogs.nytimes.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> Surprised to see NYT in the mix&#8230;those two seem like strange bedfellows.<br /><br />Clipmarks mentioned in last paragraph. </p></div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/23/digg-close-to-deal-with-nyt-or-wash-post-2/feed/</wfw:commentRss>
	<amplify:clipsource>http://dealbook.blogs.nytimes.com/2007/11/08/digg-said-to-be-close-to-sale/</amplify:clipsource>
<amplify:clipsourceshort>dealbook.blogs.nytimes.com</amplify:clipsourceshort>
	</item>
		<item>
		<title>Google interested in social search</title>
		<link>http://amplify.amplify.com/2008/07/22/google-interested-in-social-search/</link>
		<comments>http://amplify.amplify.com/2008/07/22/google-interested-in-social-search/#comments</comments>
		<pubDate>Wed, 23 Jul 2008 03:58:38 +0000</pubDate>
		<dc:creator>Eric Goldstein</dc:creator>
		
		<category><![CDATA[Industry Trends]]></category>

		<category><![CDATA[clogs]]></category>

		<category><![CDATA[google]]></category>

		<category><![CDATA[social search]]></category>

		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/22/google-interested-in-social-search/</guid>
		<description><![CDATA[Clipped from venturebeat.com:Google has been quite interested in “social search” for months — broadly defined as the use of social data like you and your friends preferences, to help determine search results. It has more recently been experimenting with letting its search users vote on the quality of rankings, similar to how Digg users vote [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:5A1F732D-1E24-4AD2-A0E5-08833F831E2B:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://venturebeat.com/2008/07/22/if-digg-is-worth-200m-how-much-are-yahoo-buzz-and-aols-propeller-worth/" href="http://venturebeat.com/2008/07/22/if-digg-is-worth-200m-how-much-are-yahoo-buzz-and-aols-propeller-worth/">venturebeat.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://venturebeat.com/2008/07/22/if-digg-is-worth-200m-how-much-are-yahoo-buzz-and-aols-propeller-worth/"><a href="http://venturebeat.com/2008/01/31/googles-marissa-mayer-social-search-is-the-future/">Google has been quite interested in “social search” for months</a> — broadly defined as the use of social data like you and your friends preferences, to help determine search results. It has more recently been experimenting with letting its search users vote on the quality of rankings, similar to how Digg users vote on stories. Just maybe, Digg could teach Google something about social search.<div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://venturebeat.com/2008/07/22/if-digg-is-worth-200m-how-much-are-yahoo-buzz-and-aols-propeller-worth/">venturebeat.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> This is an important perspective as we consider how to position Clogs - certainly one component of a Clog is that you and a group of people are jointly creating your own search engine with just the content and sources you choose to add. </p></div>]]></content:encoded>
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	<amplify:clipsource>http://venturebeat.com/2008/07/22/if-digg-is-worth-200m-how-much-are-yahoo-buzz-and-aols-propeller-worth/</amplify:clipsource>
<amplify:clipsourceshort>venturebeat.com</amplify:clipsourceshort>
	</item>
		<item>
		<title>Facebook launches new design: targets Clipmarks</title>
		<link>http://amplify.amplify.com/2008/07/22/facebook-launches-new-design/</link>
		<comments>http://amplify.amplify.com/2008/07/22/facebook-launches-new-design/#comments</comments>
		<pubDate>Tue, 22 Jul 2008 17:00:30 +0000</pubDate>
		<dc:creator>Dave Grossman</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/22/facebook-launches-new-design/</guid>
		<description><![CDATA[

Clipped from news.cnet.com:

One of the ideas behind the redesign is to make the site more compatible with micro-blogging&#8211;adding snippets of text, images, or video clips.
Read the full article at news.cnet.com





Wow, Zuckerbook sounds like he&#8217;s going after Clipmarks.com 

]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:B7F3F350-0A06-462F-BEAC-054F91C9A9CC:0 CLIPMARKS.COM -->
<div class="CM_CTB_Content_Wrap">
<div class="CM_CTB_Source_First">Clipped from <a title="http://news.cnet.com/8301-1023_3-9995441-93.html?tag=nefd.pop" href="http://news.cnet.com/8301-1023_3-9995441-93.html?tag=nefd.pop">news.cnet.com</a>:</div>
<blockquote class="CM_CTB_Content_Item">
One of the ideas behind the redesign is to make the site more compatible with micro-blogging&#8211;adding snippets of text, images, or video clips.
<div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://news.cnet.com/8301-1023_3-9995441-93.html?tag=nefd.pop">news.cnet.com</a></span></div></blockquote>
</div>
</div>
<div class="CM_CTB_Content_Bottom"></div>
<div class="CM_CTB_Post_Text">

Wow, Zuckerbook sounds like he&#8217;s going after Clipmarks.com <img src="http://clipmarks.com/images/icons/smilies/wink.gif" alt="" />

</div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/22/facebook-launches-new-design/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The &#8220;Techcrunch Crowd&#8221; might not be our Early Adopters</title>
		<link>http://amplify.amplify.com/2008/07/21/the-techcrunch-crowd-might-not-be-our-early-adopters/</link>
		<comments>http://amplify.amplify.com/2008/07/21/the-techcrunch-crowd-might-not-be-our-early-adopters/#comments</comments>
		<pubDate>Mon, 21 Jul 2008 20:24:29 +0000</pubDate>
		<dc:creator>Dave Grossman</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[business strategy]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/21/the-techcrunch-crowd-might-not-be-our-early-adopters/</guid>
		<description><![CDATA[Clipped from andrewchen.typepad.com:Techcrunch and related blogs reach an audience of early adopters, but these may not be the earlier adopters that you want. After all, what&#8217;s the point of launching a music startup on Techcrunch, for example, if your startup is primarily for the teen mass market?And thus as a corollary, if your market is [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:35377DCE-65D3-48AD-B09A-BEAED15489E7:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html" href="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html">andrewchen.typepad.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html"><p>Techcrunch and related blogs reach an audience of early adopters, but these may not be the earlier adopters that you want. After all, what&#8217;s the point of launching a music startup on Techcrunch, for example, if your startup is primarily for the teen mass market?</p><p></p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html">And thus as a corollary, if your market is moms, there are cool moms that are likely to try out the new technology. And if your market is Asian immigrants, there are cool members of that group who are trying out new technology</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html"><p>In 99% of all cases, the Techcrunch early adopter crowd is probably NOT the ideal early adopter crowd to go after - your target market lives somewhere else</p></blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html"><p>The exceptions I&#8217;ll make to this are B2B tech startups like Gnip, or companies primarily trying to target VCs in their announcements.</p><div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://andrewchen.typepad.com/andrew_chens_blog/2008/07/are-web-20-startups-wasting-their-time-with-web-20-early-adopters.html">andrewchen.typepad.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> Neat insight from Andrew Chen&#8230;. </p></div>]]></content:encoded>
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		</item>
		<item>
		<title>Fred Wilson on launching a prod/service for free</title>
		<link>http://amplify.amplify.com/2008/07/21/fred-wilson-on-launching-a-prodservice-for-free/</link>
		<comments>http://amplify.amplify.com/2008/07/21/fred-wilson-on-launching-a-prodservice-for-free/#comments</comments>
		<pubDate>Mon, 21 Jul 2008 16:17:53 +0000</pubDate>
		<dc:creator>Dave Grossman</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[business strategy]]></category>

		<category><![CDATA[Fred Wilson]]></category>

		<guid isPermaLink="false">http://clogs.clipmarks.com/cminternal/2008/07/21/fred-wilson-on-launching-a-prodservice-for-free/</guid>
		<description><![CDATA[Clipped from avc.blogs.com:When Seth Godin released his first marketing book, Permission Marketing, he gave away the first four chapters for free via pdf to over 150,000 people. It generated a lot of buzz about the book and was a big factor in the book&#8217;s success when it eventually became available in hardback.when he followed up [...]]]></description>
			<content:encoded><![CDATA[<div class="CM_CTB_Border_Outer"><!-- BEGIN_CLIP_CONTENT ID:D71DF808-2FC7-4DC1-8D0E-8B5D946958B8:0 CLIPMARKS.COM --><div class="CM_CTB_Content_Wrap"><div class="CM_CTB_Source_First">Clipped from <a title="http://avc.blogs.com/a_vc/" href="http://avc.blogs.com/a_vc/">avc.blogs.com</a>:</div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">When <a href="http://sethgodin.typepad.com/">Seth Godin</a> released his first marketing book, <a href="http://www.amazon.com/Permission-Marketing-Turning-Strangers-Customers/dp/0684856360/ref=pd_bbs_sr_1?ie=UTF8&amp;s=books&amp;qid=1216457591&amp;sr=8-1">Permission Marketing</a><img align="top" class="blue-icon-launcher" src="http://s3.amazonaws.com/blueorganizer/images/asin/0684856360" />, he gave away the first four chapters for free via pdf to over 150,000 people. It generated a lot of buzz about the book and was a big factor in the book&#8217;s success when it eventually became available in hardback.</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">when he followed up with <a href="http://www.amazon.com/UNLEASHING-IDEAVIRUS-Seth-Godin/dp/B0014JOL1U/ref=sr_1_11?ie=UTF8&amp;s=books&amp;qid=1216457715&amp;sr=1-11">Unleashing The Ideavirus</a><img align="top" class="blue-icon-launcher" src="http://s3.amazonaws.com/blueorganizer/images/asin/B0014JOL1U" />, he went one step further. He gave away <a href="http://www.ideavirus.com/">the entire book for free</a> in pdf</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">over 2mm copies were given away</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">And yet when the book was published in hardback it went to #5 on Amazon</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">It was a demonstration of the very tactics Seth was evangelizing in the Ideavirus book</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">by giving away your product early to your greatest fans who will do more work and put up with a less than optimal experience, you prime the pump for the mass market</blockquote><div class="CM_CTB_Content_Hr"></div><blockquote class="CM_CTB_Content_Item" cite="http://avc.blogs.com/a_vc/">because your early fans will spread the ideavirus and market the book for you<div class="CM_CTB_Source_Footer_Last"><span>Read the full article at <a href="http://avc.blogs.com/a_vc/">avc.blogs.com</a></span></div></blockquote></div></div><div class="CM_CTB_Content_Bottom">&nbsp;</div><div class="CM_CTB_Post_Text"><p> Fred has offered up Seth Godin&#8217;s books as an example of how giving away your product at launch may work better despite being counter intuitive to most people. This was just a piece of an article that considers whether or not first mover app builders have an advantage within the new iPhone App store economy. This example stood out to me but the whole article is worth the read. </p></div>]]></content:encoded>
			<wfw:commentRss>http://amplify.amplify.com/2008/07/21/fred-wilson-on-launching-a-prodservice-for-free/feed/</wfw:commentRss>
	<amplify:clipsource>http://avc.blogs.com/a_vc/</amplify:clipsource>
<amplify:clipsourceshort>avc.blogs.com</amplify:clipsourceshort>
	</item>
	</channel>
</rss>
